Keying a car is a serious act of vandalism. Working at 7-11 in my twenties my associates’ cars were keyed and subjected to all forms of violence. My AMC Hornet never was. The gang that keyed the cars frequented our store. My coworkers had only adversarial relationships with the gang members. I respected them as people but they knew that I also was responsible for protecting and operating the store. This positive relationship provided me with benefits---which included the safety of my vehicle.
Businesses to business relationships ebb and flow according to trust and valued relationships as well. The franchise I work for is little respected by the organization where it is located. It is not promoted nor treated as a significant profit making enterprise. Therefore the relationship has broken down. As a result vendors care little about keeping us supplied with their products which affects the customer that can’t get that same desired product. Neither side profits in such an adversarial relationship.
I can look back over forty years of employment and see numerous times this focus has paid off. When working in insurance companies would trust my word over the phone before obtaining signed contracts because they trusted me—and I valued them. Vendors made certain I had product. Customers kept coming back. Simply because I made a commitment to valuing another human being. Perhaps that’s why “Do unto others as you would have them do unto you,” is called ‘the Golden Rule.’